Bluetooth Proximity Marketing & SMS
Bluetooth technology is now the latest medium for advertising and marketing. Bluetooth proximity marketing has become all the rage overseas as the newest way to connect with potential or existing customers.
Wikipedia.com define proximity marketing as,
quotation marks and italic for the quote "the localized wireless distribution of advertising content associated with a particular place. Transmissions can be received by individuals in that location who wish to receive them and have the necessary equipment to do so. In other words, if you have a cell phone in the proximity of a marketing broadcast, you would be able to receive the message or advertisement."
Here's how it works, imagine you're walking through a shop and suddenly your phone beeps, you receive a message alerting you to a new product or service. Thats just one example of this system, a bill board in your hands. The proximity broadcast station will send the message to anyone with a discoverable bluetooth mobile phone switched on.
At Skylab we can supply you with your own bluetooth servers or you can rent them for us for short campaigns. We are able to remotely manage the advertisements so you can leave all the design and campaign management to us. Call us to discuss your requirements, we're sure you'll be suprised at how easily we could be running your bluetooth campaigns.
Bluetooth technology is now the latest medium for advertising and marketing. Bluetooth proximity marketing has become all the rage overseas as the newest way to connect with potential or existing customers.
Wikipedia.com define proximity marketing as,
quotation marks and italic for the quote "the localized wireless distribution of advertising content associated with a particular place. Transmissions can be received by individuals in that location who wish to receive them and have the necessary equipment to do so. In other words, if you have a cell phone in the proximity of a marketing broadcast, you would be able to receive the message or advertisement."
Here's how it works, imagine you're walking through a shop and suddenly your phone beeps, you receive a message alerting you to a new product or service. Thats just one example of this system, a bill board in your hands. The proximity broadcast station will send the message to anyone with a discoverable bluetooth mobile phone switched on.
At Skylab we can supply you with your own bluetooth servers or you can rent them for us for short campaigns. We are able to remotely manage the advertisements so you can leave all the design and campaign management to us. Call us to discuss your requirements, we're sure you'll be suprised at how easily we could be running your bluetooth campaigns.
Need to discuss bluetooth proximity marketing & SMS? Call Skylab now on +44 (0) 208 390 0100
